The Widgetmatic 600 Series (see TobyMac Winter Wonder Slam example) is one of our flexible widget content management and deployment platforms.  W600 series widgets are used externally (on the web) by clients in a variety of industries including music, entertainment, gaming, as well as more vertical industries like pharma, hospitality, education, real estate and auto.

An increasing number of clients, however are using our widgets internally (desktop widgets running on their Intranets) for a variety of purposes. Some of these internal widget applications include:

• Social media tracking
• Executive widget “dashboards”
• Network monitoring and maintenance
• Marketing research and brand monitoring
• Communication and collaboration

The W600 series supports any number of modular tabs that can be “plugged” into the widget framework. We currently have over 100 tabs in the Widgetmatic 600 tab library. These include common tabs such as text, HTML, RSS, images, video, audio, as well as complex tabs that provide support for 3^rd party systems such as Radian6, Salesforce, SAP, Cisco IP Phones and other enterprise and business systems.

Recently we have added a family of web analytics tabs which rely on both public (Alexa.com, Compete.com) and internal web analytics (Google Analytics, Omniture) information that can be incorporated into a Widgetmatic widget.  The newest addition to the family is the Quantcast Analytics Tab.

Like other members of the web analytics tab family, the Quantcast tab providers users will useful traffic, demographic and psychographic information about their (or their competitors) visitors. Will cover how clients our using our Widgetmatic family of widgets to solve internal marketing, technical and productivity problems over the next couple of weeks, so stay tuned!

Here are two cool widgets we recently deployed for our friends at Warner Records.

The Michelle Branch Playlist (live at http://www.michellebranch.com and around the web) is designed to enable users to create custom playlists of their favorite Michelle Branch tracks.

The LIGHTS Keytar Widget (see http://www.iamlights.com/downloads) combines a custom game with our Widgmetmatic 200 Series of tabs. Both widgets use Clearspring for sharing and reporting.